Bulletproof! is now a restricted mark. (Which is cooler than it sounds).

by Austin Publicover


I'm super psyched to let you know that the United States Patent and Trademark Office has granted a service mark to Bulletproof! It's even got a little gold seal on it.  It is real gold?  I tried to bite it like an Olympian chomping a medal, but it just tasted like paper.  Alas, special thanks goes out to Kristen Leibensperger, who handled the entire filing with aplomb.  Thanks to Kristen's expert advice, Bulletproof! is now protected intellectual property in the cutthroat wilderness of consulting services provided to the food safety industry.   Pretty crazy, huh?!?! So when you see the circle R on the tail of Bulletproof!, don't be scared, okay?  Just me building the brand....